On tomorrow’s Ag Business Episode I am profiling a husband/wife team that has a unique and fascinating business serving farmers in the panhandle of Oklahoma.  That gave me the thought of replaying Jonathan Demcack’s interview from 2015 again for you.  He started a business called “Droplet Irrigation” here in the Treasure Valley of Idaho, providing service to farmers, and I thought it was a great tie in with tomorrow’s show.

The original show notes are below:

SHOW NOTES

KEY IDEAS:

ADVICE FROM JONATHAN:

WORK: You must have a willingness to work and get down in the trenches, even when you are the boss

PROJECTIONS: Cut your financial projections in half and double your expected expenses

RELATIONSHIPS: Don’t sell, that is short term thinking.  Use long term thinking – make connections with your customers

PLAN: Make a plan.  You are not locked in, but have some sort of blue print for where you are going

JONATHAN’S PERSONAL HABIT THAT IS CONTRIBUTING TO HIS SUCCESS:

LEAD BY EXAMPLE: Jonathan never asks an employee to do something that he is not willing to do himself.

BEST BUSINESS ADVICE THAT JONATHAN HAS RECEIVED:

PERSPECTIVES: Try to look at issues and problems from different angles.  Don’t make rash decisions.

LINKS:

Information on Drip Irrigation: Kansas State University Study

BOOK RECOMMENDATIONS:

Jonathan recommended the following three books as those that were invaluable to him as he grew his business:

More Places You Can Listen to Off-Farm Income And Matt Brechwald: